Our approach
AI accelerates the work. Judgment shapes the product.
We use AI across research, prototyping, engineering, testing, and iteration. Product decisions, quality review, and release approval stay human-owned.
See how we buildIndependent product studio · USA
We build useful products with AI.
We turn real problems into focused software and original games, using AI to move faster without lowering the bar.
- ProductFrom insight to launch
- EngineeringWeb, cloud, and mobile
- OperationsMeasured after shipping
The portfolio
Products built for real work—and real play.
Software that removes busywork. Games built around strong, replayable ideas.
Redesign an existing website with AI.
See a complete visual direction before deciding what to change.
Visit SiteGlowUp ↗
Go from one paragraph to a website preview.
A focused way to get a custom site moving without the usual setup.
Explore HandsFreeSites ↗
Defend a world of tiny fortresses.
Isometric tower defense shaped by factions, progression, and tactical choice.
Explore Tinyfort ↗About Fireproof
Small studio. Full ownership.
Fireproof is an independent US product company. We create useful software, original games, and the systems needed to operate them for the long term.
Meet the studioStudio journal
Notes from the work.
Gaming
What Makes Tower Defense Fun: The Design Craft
Read article ↗EDITORIAL SYSTEM / ONLINE
Build notes, product thinking, and lessons from the studio.
What we tried, what happened, and what we changed.
Browse all writingThe next release is already moving
See what we’re building next.
Explore the complete portfolio or start a conversation about the studio and its work.